NBN Co is the nation's wholesale broadband provider and is responsible for building and operating Australia's National Broadband Network. As such they must demonstrate the ways in which they operate a sustainable business, using a simple and transparent reporting model that demonstrates their commitment to transitioning Australia towards a digital future.
FY20 marked the first year of a shift to integrated reporting for NBN. Designate assisted in this transition, producing an Integrated Reporting suite that aligned with the IIRC reporting principals to demonstrate how the company creates sustainable value for its broader stakeholders over time.
We drew inspiration from the NBN brand to create a new business model infographic and value creation diagram, that also provided the structure for the content of the reports. The operational disclosures were supported by case studies and candid photography of NBN's people, partners and communities that they serve, demonstrating the value that they create for all.